AI STRATEGY FOR
BUSINESS LEADERS
A structured and a comprehensive approach to building an AI strategy in your organization
CERTIFICATE PROGRAMME | 3 MONTHS | ONLINE
〉 Gain the practical skills needed to build the AI strategy in your organization
〉 Access comprehensive digital content library with interactive live workshops
〉 Get support from a personal mentor working in the AI field

WHY YOU NEED AN AI STRATEGY?
Society and organizations are creating petabytes of data, and with Artificial Intelligence (AI) we can put that data to work in order to increase revenue and reduce costs. With modern technology, we can use internal and external, structured and unstructured data and algorithms to improve or automate decision making with better predictions and augment human capabilities.
However, this new field of science comes with new technologies and terminologies. But It is not just about data and technology. To really create business value with AI you need to scale up from isolated Proof of Concepts to a coherent approach and prepare the organization for effective use of AI. Think of being a good home cook wanting to be a 3-star restaurant chef, what would you need to do? In this programme you will learn how to develop and execute the AI strategy for your organisation as the key capability.
ENROLMENT DATES
Total duration of AI programme is 3 months.
January, April
Average course load is 6-8 hours per week.
COURSE FEE
990 Euros
Register your interest with the application form to receive an early access discount.
PAYMENT OPTIONS
You can pay in one installment.
For more information please reach out to our Admissions Consultant at info@amsterdam.institute
EQUIP YOURSELF WITH THE RIGHT SKILLS
STRATEGY BUILDING
Develop a coherent strategic plan for AI at scale
ESTABLISHING AN AI CULTURE
Identify the cultural roadblocks and actions for maintaining an AI culture
UNDERSTANDING DATA
Understand the importance of quality in data
COMMUNICATION
Converse with stakeholders on a qualified level
ASSESSING CAPABILITIES
Assess the critical capabilities in your organisation to build the AI strategy
ARE YOU READY TO LEAD THE AI REVOLUTION?
CURRICULUM
MODULE 1: INTRODUCTION, 4-PILLAR APPROACH TO AI, OBJECTIVES AND BENEFITS
This course will be organised around the 4 pillar approach: Projects, Strategy, Capabilities and Center of Excellence.
MODULE 2: BUILD A VISION AND AMBITION
Grassroot projects are fine but to scale and really get value you need to know what you want and where you want to go.
MODULE 3: ANALYSE THE GAPS IN YOUR CURRENT AI STRATEGY
When you start your AI journey, you need to know who and what to bring to make it a succes
MODULE 4: ASSESS CAPABILITIES IN YOUR ORGANISATION
When you have identified who and what, are these up to the task, sufficient, of good quality and fit for purpose?
MODULE 5: ANALYSE THE GAPS BETWEEN CURRENT AND NECESSARY CAPABILITIES IN YOUR ORGANISATION
What do you need to do to bridge the gap between the level of actual and necessary quality of capabilities?
MODULE 6: RE-EVALUATE STEPS 1-4 AND ADJUST, CONSIDERING FUNDING, RISK APPETITE
Do you need to make adjustements in ambitions, given the gap in capabilities? Do you have the time, funds and appetite to realise that?
MODULE 7: MAKE STRATEGIC CHOICES ON EACH ASPECT OF THE AI FRAMEWORK
Define what you are going to do, and not going to do in each aspect and orchestrate the overall approach.
MODULE 8: DEFINE A STEPWISE ROADMAP TO GET FROM AS-IS TO TO-BE
How are you going to breakdown all activities in chuncks of workpackages that you can manage?
MODULE 9: ORGANISE FOR EFFICIENT STRATEGY EXECUTION
Brilliant strategies can be crippled by poor execution, so this needs extra attention. How do you organise this?
MODULE 10: MONITOR PROGRESS AND ADJUST DIRECTION IF NECESSARY
What to do if it does not work out as planned?
MODULE 11: FINALIZE AI STRATEGIC PLAN
Wrap up your strategy and make it presentable. There is no one best way, it is always tailored to your specific situation.
MODULE 12: EVALUATION OF STRATEGIC PLAN AND CLOSE OUT
Comments and suggestions from, and discussion with specialists for your benefit.
ARE YOU READY TO START AND SCALE AI IN YOUR ORGANISATION?
REGISTER YOUR INTEREST WITH THE APPLICATION FORM TO RECEIVE AN EARLY ACCESS DISCOUNT
Prerequisites:
- non-technical understanding of artificial intelligence and data
- at least four years of work experience in a mid-sized or large organisation (1000+ employees)
If you are unsure whether you meet the prerequisites for the programme, please write us at info@amsterdam.institute (?)
DOWNLOAD THE AI STRATEGY FOR BUSINESS BROCHURE
ADDRESS
SCIENCE PARK 408 1098 XH AMSTERDAM
INFO@ELU.NL
PHONE
+31-20-369-0734